Our client, an esteemed American global fashion company founded by a dynamic mother-daughter duo, specializes in providing fashionable merchandise for girls. The brand not only offers trendy and comfortable activewear but also fosters a community that embraces the dreams and passions of young girls.
The client faced significant challenges in managing sales data efficiently to facilitate quicker and more informed decision-making. They sought a unified platform that seamlessly integrated CRM and e-commerce information, allowing them to access critical data from a single structured source. Real-time visibility into orders, sales, and product information was essential. Additionally, communication gaps with clients due to unconventional hours and the need to address bugs promptly presented obstacles that demanded proactive solutions.
In addressing the client’s challenges, our Salesforce implementation services encompassed a range of functionalities:
Standard Functionality: We configured layouts, fields, and objects to systematically organize and store customer information. Validation rules were implemented to ensure data integrity.
Automation Functionality: Utilizing tools like Process Builder and Workflow Rules, we automated notifications between customers and sales personnel, streamlined business rules, and facilitated efficient email communication through templates. Case Management Functionality was implemented to address and resolve audience queries.
Custom Functionality: We designed Visualforce Pages to capture audience information, Apex classes to apply business logic and rules, and Triggers/Batch processes to update logic and validate data.
Reports & Dashboard: Comprehensive reporting capabilities were implemented, enabling the tracking of daily audience responses and the ability to filter data based on salesperson interests. Dashboards were created to visually represent critical information for meetings with senior management or other clients.
The Salesforce and Shopify integration yielded tangible results for our client. A centralized dashboard provided a holistic view of several Shopify stores, streamlining data management. Bulk data processing from Shopify to Salesforce enhanced efficiency, and inventory synchronization with orders and products contributed to effective inventory management.
Our collaboration with the American global fashion company addressed immediate challenges and positioned them for sustained growth. The Salesforce implementation and integration with Shopify streamlined their internal processes and enhanced their ability to engage with customers effectively. By leveraging the power of Salesforce and Shopify, our clients are now well-equipped to make data-driven decisions and nurture the vibrant community they have built among young girls.